Attractions
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- Ocean Boulevard Attractions
- 843-626-0022
Your one-stop spot for seaside shopping, dining, entertainment and lodging in the heart of downtown Myrtle Beach.
Bright neon lights, live music, seaside fireworks and the smell of salt air, funnel cakes and cotton candy are all part of the charm that envelops you on this truly original strip of Americana. Absolutely no trip to the Grand Strand would be complete without a cruise down “The Boulevard”.
Vacationers and locals alike have been drawn to this magical stretch of beach and boulevard since before Myrtle Beach even had a name.
The “Boulevard” as most know it, is a fabulously fun stretch of beachfront retail shops, amusements, restaurants and hotels. With four Ripley’s attractions, The Gay Dolphin Gift Shop (the East Coast’s largest), dozens of retails shops, ice cream parlors, beach bars, nightclubs, family arcades, hotels and the world-famous Bowery, there’s no wonder why this electric area is the magnetic center for fun and entertainment on the Grand Strand.
Through the actions of the newly formed Oceanfront Merchants association, this ironic area is undergoing a renaissance. With the addition of free twilight concerts, Wednesday night fireworks over the ocean, and family-oriented street performers, the City of Myrtle Beach, as well as Downtown Merchants are committed to keeping this are the “Family Fun” heart of Myrtle Beach.